Sometimes all that is needed to reach your goals in Real Estate, as a new agent or a discouraged agent, is a catalyst that stimulates the changes needed to bring success about. Every sales agent who has taken the discipline to get licensed to sell real estate has it within him to be a success. This site will contain some coaching tidbits, challenges, prods and praising for the wonderful agents under the Productivity Coaching of Ruth Parker, Keller Williams Realty Midway
Wednesday, January 26, 2011
Monday, January 24, 2011
Desparation Breeds Defeat. Hope, well watered, leads to victory.
Being hungry prompts a search for food. You look for the best snack or meal for you at that moment. Being starved because you missed your breakfast and here it is 3 in the afternoon and you still haven't eaten anything all day..leads to desparate measures. The skinny mini girl at the front desk offers you her health bar, another person exclaims that you may eat the rest of his salad in the frige because he just couldn't eat the whole thing. The craving in your body can only be filled with a big mac or a giant sized meal deal even though you vowed on January 1st in your New Years resolution that you would lose weight and only eat healthy from now on. Desparation breeds defeat.
When the real estate market was bountiful, a desire for a deal just took some slight planning and inspiration to work another one out. Agents were proud of their business planning, meticulous working of the fertile soil and planting plenty lead-seeds, watering them with 33 touches and 8x8 fertilizers which always brought a bountiful harvest. Like the sharing of an unneeded half a salad, happy Realtors were willing to share leads because they just couldn't handle them all.
When the market changed, Realtors needed to change. They needed to change their eating habits, their spending habits, their marketing habits and their planning habits. Business didn't jump into their laps anymore. Buyers were more skeptical about whether they should just wait for another tax credit or at least for the market to hit bottom. No longer did each Realtor have his own fertile field and leads. Many fields dried up in the economic drought. Realtors tried to plan ahead for next year's crop or hoped there would be a sudden change in the weather so this season wouldn't be a total loss. Realtors started buying leads from a national chain store but many of these leads were unedible. Realtors cut down on their cultivating, on their planting, on their harvesting because, as their hunger turned to starving, they lost ambition and energy. It became easier to blame the economic drought and go stand in line at the soup kitchen. Desparation breeds defeat.
What is the solution? How can you make sure you don't get desparate? First of all, have a plan. When a country knows there is a drought coming, they build warehouses and store food for years in advance.
1.Don't let the crops' failure surprise you. There have been signs broadcasted for years in advance.
2. Slim down your needs and thus your cravings. Go on a diet. Learn to live on less; learn to run your business on less; find deals on your supplies; don't hire help you can't afford to pay; and learn to do the crop watering on your own. Later on, you will know how to train new field hands.
3. Save a portion of the crops you receive rather than consuming all of them.
4. Be mindful of how far a word of encouragement or sharing of low risk ideas and collaboration can go with your fellow Realtors. Take care of your family first but be looking for ways to see your friends through too.
5. Read, take some coaching or mentoring, take online classes that are free, fill up your mind with knowledge of new and better ways to get leads and then plan. Next spring, when the ground thaws and the price for fertilizer comes down, try again. Plant only healthy seeds in fertile soil that has been worked hard by the sweat of your brow, and expect a crop that will be sufficient for your needs.
Desparation leads to defeat. Desparate people quit. No one will succeed who quits. Taking positive steps to avoid desparation leads to hope. Hope, well watered, leads to victory.
When the real estate market was bountiful, a desire for a deal just took some slight planning and inspiration to work another one out. Agents were proud of their business planning, meticulous working of the fertile soil and planting plenty lead-seeds, watering them with 33 touches and 8x8 fertilizers which always brought a bountiful harvest. Like the sharing of an unneeded half a salad, happy Realtors were willing to share leads because they just couldn't handle them all.
When the market changed, Realtors needed to change. They needed to change their eating habits, their spending habits, their marketing habits and their planning habits. Business didn't jump into their laps anymore. Buyers were more skeptical about whether they should just wait for another tax credit or at least for the market to hit bottom. No longer did each Realtor have his own fertile field and leads. Many fields dried up in the economic drought. Realtors tried to plan ahead for next year's crop or hoped there would be a sudden change in the weather so this season wouldn't be a total loss. Realtors started buying leads from a national chain store but many of these leads were unedible. Realtors cut down on their cultivating, on their planting, on their harvesting because, as their hunger turned to starving, they lost ambition and energy. It became easier to blame the economic drought and go stand in line at the soup kitchen. Desparation breeds defeat.
What is the solution? How can you make sure you don't get desparate? First of all, have a plan. When a country knows there is a drought coming, they build warehouses and store food for years in advance.
1.Don't let the crops' failure surprise you. There have been signs broadcasted for years in advance.
2. Slim down your needs and thus your cravings. Go on a diet. Learn to live on less; learn to run your business on less; find deals on your supplies; don't hire help you can't afford to pay; and learn to do the crop watering on your own. Later on, you will know how to train new field hands.
3. Save a portion of the crops you receive rather than consuming all of them.
4. Be mindful of how far a word of encouragement or sharing of low risk ideas and collaboration can go with your fellow Realtors. Take care of your family first but be looking for ways to see your friends through too.
5. Read, take some coaching or mentoring, take online classes that are free, fill up your mind with knowledge of new and better ways to get leads and then plan. Next spring, when the ground thaws and the price for fertilizer comes down, try again. Plant only healthy seeds in fertile soil that has been worked hard by the sweat of your brow, and expect a crop that will be sufficient for your needs.
Desparation leads to defeat. Desparate people quit. No one will succeed who quits. Taking positive steps to avoid desparation leads to hope. Hope, well watered, leads to victory.
Saturday, January 15, 2011
Lead Generation vital for RE life
Lead Generation is vital for survival and success in Real Estate. Watch this video by Gary Keller and Jay Papasan from KW international.
Lets make getting new leads a daily experience!!
Lets make getting new leads a daily experience!!
Thursday, January 13, 2011
15 ways to optimize Facebook for business | Inman News
There are many fears and fun things about Facebook. Some of the fears are based on possibilities of being infected, personal space being violated, or loss of time spent browsing. First of all, marketing of you and marketing of your business are two separate things. Realtors are in the Relationship business. It is "people" whom we deal with. The more people we meet, the more friends and possible clients we meet.
The fears can only be dispelled by knowledge. Study and learn how Facebook works, read articles, attend classes, and then put your business toe into the water. Watch out! It will be rewarding and fun, maybe even addictive. So budget your time, and go a little deeper into the water every day. Check statuses, make friends, start a business page, run an ad and see where it takes you. Remember, Facebook is about selling you, not your houses. Buyers and sellers are going to be checking you out so keep that in mind when filling in your profile, your pictures and your "likes".
I found this article helpful. Enjoy and see you on FB!
15 ways to optimize Facebook for business Inman News
The fears can only be dispelled by knowledge. Study and learn how Facebook works, read articles, attend classes, and then put your business toe into the water. Watch out! It will be rewarding and fun, maybe even addictive. So budget your time, and go a little deeper into the water every day. Check statuses, make friends, start a business page, run an ad and see where it takes you. Remember, Facebook is about selling you, not your houses. Buyers and sellers are going to be checking you out so keep that in mind when filling in your profile, your pictures and your "likes".
I found this article helpful. Enjoy and see you on FB!
15 ways to optimize Facebook for business Inman News
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